The President’s Delivery Unit is a center of government function based in the Office of the President. Its primary remit is to improve the coordination of National Government flagship programs, monitor, evaluate and report on and the timely fulfillment of H.E. President Uhuru Kenyatta’s key development priorities. Morph Visuals Limited partnered with Socialight Media Limited in the production of data-driven videos and campaign ads for the President’s Delivery Unit.
Morph visuals was tasked with coming up with a content strategy for an online campaign to educate people on the booking process of Last Minute Mara’s booking platform
We were approached and tasked to come up with video concepts for an online digital campaign dubbed ‘Doing Business Made Easier’, an initiative by the government of Kenya through the ministry of industry, trade and cooperatives that aims to create awareness on the digitisation and ease of government operations with respect to doing business.